Our Work / Services / About Us /Client Access

OUR WORK

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FIONA PAXTON

Website*NEW*

Currently showing at London Fashion Week, Fiona Paxton has within a year of setting up her own line of accessories created a distinctive and global profile her peers can only dream of. With prestigious stockists around the world such as Barneys, Lane Crawford, Le Bon Marché and Henri Bendel, Fiona's pieces have also been featured far and wide in the press, including The New York Times, The London Times, The Daily Telegraph, Grazia, & Vogue.

We have created a site that allows Fiona to showcase her latest lookbook as well as add to her growing list of stockists. While designing for the website we also had to consider the development of Fiona's brand, developing a collection of patterns based on her beadwork. While we have used them online as page backdrops, they also have the potential to be used throughout future print work.

Website

www.fiona-paxton.com

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MIM & LEA

Branding/Packaging Design*PUBLISHED*

The brand development and packaging design for Mim & Lea (Australia/Ghana) shown here has recently been included in graphic design coffee table book 'Vivid! The Allure of Color in Design', published later this year.

The design needed to appeal to a Western luxury goods market while still keeping elements of traditional African design.

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PROCESS FASHION PR

Website/Blog

Development of a growing website and blog for Auckland based Fashion PR firm PROCESS. Established in 2001 as New Zealand’s first fashion-focused PR company, PROCESS is recognized industry-wide by its unsurpassed reputation and client roster of style leaders.

PROCESS currently represent, amongst others, Lonely Hearts, Deadly Ponies, Ruby, Company of Strangers & Madame Hawke.

Website

www.process.net.nz / www.process.net.nz/blog

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MAWI

Branding/Website/Blog/Print & Packaging

London based jewellery designer Mawi (also currently showing at London Fashion Week) is sold in boutiques and department stores throughout the world. With an impressive list of celebrity clientele her designs have graced the pages of Vogue, Elle, Harpers, and Numero as well as cutting edge publications like Tank, W Magazine, I.D. and Dazed.

We were pleased to provide Mawi with a complete re-brand, designing new logos for her three lines (Mawi, SIR by Mawi & Lovestruck) which are placed on all products and packaging, all her stationary, and a highly-styled website that reflects the personality and style of Mawi and her company. We've also just completed a design overhaul of their popular blog.

Amazing web design, [Hardhat] really helped in promoting the brand image. Our creative director signed off the deal with the reassurance that she was working with someone who could interpret her own creative vision and understand her minute requirements on how she wanted the brand to be represented.

Great site, functionality, branding and scalability.


Tim Awan, Director

Website

www.mawi.co.uk / blog.mawi.co.uk

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ERA ARTIST MANAGEMENT

Website*UPDATED*/Email Marketing/Print Work

London based agents for photographers, stylists, hair and make-up artists.

We have been working with ERA for several years and developed their site as their business grew. This latest design is fully dynamic. While keeping a beautiful animated and interactive Flash-based site, they are also in full control of updates with a nice easy to use custom-built content management system. We also added extra functionality in the form of a search facility so clients can get direct to the content they're looking for.

We also provide them with ongoing training and tutorials, produced and managed their branded HTML email campaigns (which they also update and send themselves), as well as promotional print work.

We needed an entire re-brand and came to Hardhat for advice and without much briefing quickly came up with our fantastic new look. They made us who we are today and continue to design all our artwork and website.


Eva Dijkstra, Director

Website

www.eramanagement.com

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HOPETOWN

Website

Hardhat developed the website for new NZ fashion label HOPETOWN.

Built in Flash to allow for a more dynamic experience, the site also includes a nice little time-lapse video piece which documents the launch party from the initial set-up of the show right through until the final person has left the venue.

Website

www.hopetown.co.nz

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APARTMENT-C

Branding/Logo/Print Work

An exciting new lingerie concept store open this month in Marylebone High Street stocking, amongst others, another client of ours Mawi. We were pleased to see we even got a nod in Design Week!

The brand was led by founder Kenya's concept for the store interior; 'for me, Apartment C is about hanging out in a cool apartment in your knickers, drinking gin and tonic out of a tea cup.'

The calling cards have the same sensual and intimate feel (glossy black logo – think dripping nail polish – and text in an almost flesh-toned metallic ink on matt black card). This brand needed to whisper, not shout, leaving the interior of the store to be the star of the show!

Website

www.apartment-c.com

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HELLO MY NAME IS BILL

Brand Development/Website/Print Work

We're pleased to be working with Parisian event design company HELLO MY NAME IS BILL.

"By blending original thinking, audacity and a good old-fashioned sense of fun, we strive to create unforgettable, original experiences.

"Why is Bill here? Because Paris is resting on its laurels. Over-relying on its old-world charm and classic opulence to seduce.  Brands launching in this market tend to reflexively fall back on this hackneyed device. Sure, in recent years, some of the city's younger natives have gotten restless.  They've made valiant efforts to turn the Kingdom into a Hipdom. To no avail. Paris events lack a sense of daring, an element of surprise, of wit. The folks with purchase power want to be dazzled, they are hungry for something original. Bill will feed them for you."

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No7 BALMAC

Website

In partnership with Tana Mitchell, Hardhat developed the layout and built the website to promote new bistro in No7 Balmac.

Website

www.no7balmac.co.nz

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WORKROOM

Brand development/Website/Print Work

Sustainable and ecologically minded furniture design studio WORKROOM needed to develop their online presence as well as their printed catalogue.

Choosing to shoot the working studio as well as the finished products allowed us to express the one-off, personal, hand made nature of Rebecca & Doug's work. In addition, sourcing various re-used and found papers which have been used as a backdrop to the website and as additional decorative pages within their printed catalogue also subtly hints at the reclaimed and recycled nature of many of the materials they use.

The site has allowed them to showcase their work and reach a wider audience – since launch they have been featured on renowned design/interiors blog Design*Sponge, showcasing their work internationally & driving a huge amount of traffic to the site.

Understanding our concept was the key thing that we were looking for when we were developing our brand and website. Hardhat have exceeded my expectations in this domain and we have enjoyed the continuing process thoroughly.

With the present market being more intangible in nature we needed to have the capabilities to be flexible and evolve. This is exactly what our relationship with hardhat allows - an alignment and a relationship


Rebecca Snelling, Workroom

Website

www.workroom.net.nz

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CORDY'S AUCTION HOUSE

Website

A refresh of the branding alongside development of a new comprehensive website for Cordy's Auction House. Now fully content managed, this allows them to promote all their upcoming auctions with key images and in depth details, as well as follow through with prices realised on their lots in their archive area.

Easy to navigate quickly to key pieces of useful information such as bidding forms, brief guides on how to buy and sell, how to order their online catalogue and join their online mailing list.

Website

www.cordys.co.nz

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SHINE / WINGATE & FARQUHAR

Web Design & Build

In partnership with Auckland based Shine Limited, Hardhat developed the layout and built this promotional site for architect & interior design firm Wingate + Farquhar.

Website

www.wf.net.nz

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SPECIAL / NORTH SHORE CITY COUNCIL

Web Design & Build

In partnership with Special Group, Hardhat has just finished work on the website for “Naturally Smarter”, an inspiring new programme recently launched by the North Shore City Council aimed at celebrating ordinary people doing ordinary things to protect and enhance our environment.

The website tells the stories of North Shore residents who are making a difference, includes a space for people to tell their own stories about what they are doing to protect and enhance the environment, and also provides environmental facts, figures and tips and has links to other relevant sites.

Website

www.naturallysmarter.co.nz

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AUCKLAND FARMERS' MARKET

Website/Email Marketing

Design and development of content managed website and branded HTML email newsletter to help promote Auckland based City Farmers' Market.

Website

www.cityfarmersmarket.co.nz

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DANE MITCHELL

Web Build

Auckland based artist Dane Mitchell, recipient of a 2009 DAAD Artist-in-Berlin Programme residency.

Hardhat worked alongside Auckland based graphic designer Tana Mitchell who produced print work and the layouts for this website, built to coincide with Dane's show in Art Statements at Art 38 Basel.

Website

www.danemitchell.co.nz

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JAKE & DINOS CHAPMAN

Website

Promotional microsite for Disasters of War, the first publication from Jake & Dinos' Chapman Publishing.

Website

No longer online

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ALEX HALL

Branding/Logo/Website/Print Work

Voiceover artist and the voice of Kiss FM.

Hardhat has completely re-branded her self-promotional collateral, including her logo, website and print work, developing a style that gives off a highly personal and individual style.

Website

www.alexhallvoice.com

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PRINCE CHARLES CINEMA

Website/Print Work

West End Cinema The Prince Charles, the UK's only non subsidised repertory cinema and answer to America's dollar cinema, are a long-standing client of ours who we've been happy to work with for several years.

We have been instrumental in developing their brand, being responsible for the design and production of their website, weekly leaflet and a wide variety of other print work.

Moving our site to Hardhat was one of the best decisions we ever made, resulting in our usage figures going through the roof. We now have a user friendly site that gives up to the minute information in a form that the customer wants and appreciates. Always looking at ways to develop and improve the site, Hardhat gives me what I need in hassle free web design and maintenance.


Gregory Lynn, General Manager

Website

www.princecharlescinema.com

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ANNA SCHORI

Website

Dynamic online portfolio for New York based photographer Anna Schori.

Website

www.annaschori.com

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RETOUCH

Brand Development/Website

Hardhat worked with Retouch to redesign and restructure their website while also developing their brand image, clarifying the services they offer and enhancing their reputation at the same time.

In doing so we hope to have not only strengthened their brand, but to have also allowed Retouch to appeal to a wider international customer base.

Website

www.retouch.com.au

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ED MILES

Website/Print Work

Dynamic website and self-promotional print work for fashion and music photographer Ed Miles.

Website

www.edmilesphotographer.com

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PARKER MELLER

Branding/Website/Print Work/Email Marketing

Parker Meller, a new alternative to estate agents, wanted their brand to project a friendly, honest and approachable image which would reflect the core principles of the company.

Hardhat developed their brand from scratch – created their logo, designed and developed their website and various printed material including their stationary and direct mail leaflets.

We looked at a number of different design companies but with Hardhat we were confident that they understood the feel of the brand. [They were] instrumental in helping create our brand, logo and site, and for that we are very grateful.


Felix Meller, Director

Website

www.parkermeller.co.uk

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THREE POINT TWO COMMUNICATIONS

Web Design & Build

A clean simple site for Auckland based PR & communications company Three Point Two. In producing this site we helped them develop their brand and extend their online market.

Website

www.threepointtwo.co.nz